Trust for buying decisions comes down heavily in favor of other people. Not exactly a shocking revelation. However, what may surprise you is the level of trust still generated from key forms of traditional and online advertising!
This from the just released Nielsen Global Online Consumer survey, which gauged responses from 25,000 people worldwide.
Word of mouth [...]
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Tags: nielsen global online survey, outdoor, radio, television, trust, website design, word of mouth
Posted in Image/Awareness, Social Media, Traditional Media • 2 Comments »
Remember the great “paint-by-numbers” kits? Anyone could be an artist! Tee hee…
(If you’re too young here’s an explanation for the analogy’s sake: It was a “pre-fab” drawing with included paints and a brush. The drawing was broken up into lots of small numbered spaces. Paint the corresponding numbered color into each space and - VOILA – [...]
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Tags: Identity, Small Business Blogs, website design
Posted in Image/Awareness • No Comments »