MARKETING EXPOSED

Presenting a mundane message in a completely surprising and different way can make all the difference in having it heard.
Does anyone who flies with even a modicum of regularity ever pay attention to the safety instructions before takeoff?  This small British carrier decided to create their safety video in a way that might actually get [...]

Ok, I don’t think that traditional media overall has died (though much of the print portion of it is on life support).  And as an previous post noted, social media doesn’t replace traditional media, it is just The Next Step.
That all being said, if you have a few minutes this brilliant video pokes fun at [...]